Email Tips for Marketing and Sales Teams During Crisis It would seem that all of us have learned a thing or two during the ongoing COVID-19 pandemic. Brands are discovering new potentials, and so are the customers and clients. For one thing, online sales are skyrocketing, which is significant in [...]
Opposites Attract: Top Tips For Blending Brand And Sales Marketing Nearly 20 years ago, John Gray published a bestselling book called "Men are From Mars, Women are From Venus," in which Gray states that these genders are acclimated to their own planet's society and customs, but not to those of [...]
Why GoDaddy Rapidly Reworked its Own Marketing to Help Small Businesses Stay Afloat GoDaddy has seen phenomenal demand for its domain registration and web hosting services in recent months as small firms seek out ways to move their shops and services online. Fresh from launching a campaign to help keep [...]
Better Business Bureau Scam Tips: Protect Yourself Small business owners can be the victim of scams and frauds just like individual consumers. Crooks might see you as a softer touch than big businesses but with deeper pockets than typical consumers. We reviewed the Better Business Bureau (BBB) scam reports to [...]
A Guide To Successful Virtual Events: Tools And Tips To Drive Revenue, Engagement & ROI Event marketing is undergoing a digital transformation, driven by travel and meeting restrictions due to Covid-19. In the past, CMOs spent 25% to 30% of their budgets on in-person meetings and events, according to research [...]
How Your Email Newsletter Can Generate New Sales Your email newsletters can yield big results for your sales and engagement. Do you want to generate new sales with your email newsletter? If so, you're not alone. Companies around the globe use email to connect with their audience in new and [...]
Why it is So Important to Follow Up With Leads Article By: by Samson Haileyesus According to IRC Sales Solutions, only 2% of sales are made during the first point of contact. This means businesses stand to lose potentially 98% of their sales leads if they do not follow up. The success of [...]
Small Businesses Get Creative to Survive During the Pandemic Innovations adopted during the coronavirus crisis drive revenue and generate new opportunities. Moriarty's Gem Art, a family-owned jewelry business located along the courthouse square on Main Street in Crown Point, Ind., was forced to shutter its retail store in March when [...]
