The Legitimacy of Direct Mail in a World of Fake News

Between the spam, phishing attacks, fake ads, troll farms, and other forms of ad fraud, how do we really know what we see and read online is real? The short answer is, we don’t always know. We are all subject to potential phishing attacks designed to steal our identity and it seems like major [...]

Techniques to Fight Campaign Fatigue

Techniques to Fight Campaign Fatigue and Maintain Strong Direct Mail Response Rates The adage “all good things must come to an end” applies to most things in life, including the effectiveness of a direct mail package. Even the best campaigns eventually become stale and begin to lose their ability to [...]

Door Hanger Promotional Designs for Hotels

Various businesses already have and still do promote with door hangers, but some hotels miss the chance to adapt this medium into their services. Just because guests expect you to put out only Do Not Disturb door hanger signs doesn’t mean your door hanger printing options are limited! Here are [...]

Will Promotional Door Hangers Work Best For You?

Cost of Labor vs. Cost of Postage Of course, door hangers bring with them the added cost of labor – you’ll have to pay someone to hand them. Done right though, a targeted printed door hanger campaign can be small, but focused and effective. You’re also saving on postage. It [...]

What You Didn’t Know About Door Hangers

We’ve talked previously about how door hangers can be a surprisingly effective advertising device. What I’d like to do with this article is get more into detail in how you can use door hangers to jump start your next advertising campaign. But why should you be considering door hangers? First [...]

Three Great Printed Marketing Materials – You should add to your Marketing Strategy

Everyone knows about posters, postcards, business cards, and brochures as marketing materials. Those are the basic building blocks of most advertising campaigns. But there are some extremely powerful, yet under the radar, printed marketing materials available at i2idirectmarketing.com which you should be considering to add that extra “oomph” to your next [...]

Door Hanger Ideas : Real Estate Agent Marketing

Real Estate Agent Marketing: Door Hanger Ideas Door hangers are marketing materials which are perfect for neighborhood-specific marketing. Instead of printing and distributing a postcard or any other prints that can get lost in the shuffle of flyers, a door hanger stands out bold and proud, right on your prospect’s [...]

I2I Direct Marketing: GPS Tracking

At i2i Direct Marketing, we take advantage of  the latest technology to provide our clients with superior services. With this, all of our employees are equipped with a GPS tracker whenever they are working. With this innovative device, it is possible to keep track of all their movements, including when they [...]

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