Between the spam, phishing attacks, fake ads, troll farms, and other forms of ad fraud, how do we really know what we see and read online is real? The short answer is, we don’t always know. We are all subject to potential phishing attacks designed to steal our identity and it seems like major [...]
Various businesses already have and still do promote with door hangers, but some hotels miss the chance to adapt this medium into their services. Just because guests expect you to put out only Do Not Disturb door hanger signs doesn’t mean your door hanger printing options are limited! Here are [...]
Cost of Labor vs. Cost of Postage Of course, door hangers bring with them the added cost of labor – you’ll have to pay someone to hand them. Done right though, a targeted printed door hanger campaign can be small, but focused and effective. You’re also saving on postage. It [...]
We’ve talked previously about how door hangers can be a surprisingly effective advertising device. What I’d like to do with this article is get more into detail in how you can use door hangers to jump start your next advertising campaign. But why should you be considering door hangers? First [...]
Everyone knows about posters, postcards, business cards, and brochures as marketing materials. Those are the basic building blocks of most advertising campaigns. But there are some extremely powerful, yet under the radar, printed marketing materials available at i2idirectmarketing.com which you should be considering to add that extra “oomph” to your next [...]
At i2i Direct Marketing, we take advantage of the latest technology to provide our clients with superior services. With this, all of our employees are equipped with a GPS tracker whenever they are working. With this innovative device, it is possible to keep track of all their movements, including when they [...]
The fact that flyer distribution campaigns are one of the most efficient ways of communicating with consumers cannot be stressed further. Statistics collected by various studies has indicated an improved return on investment for businesses that use door-drop flyer distribution campaigns as a form of direct marketing. Considering this, it [...]
Your "Paper Stock" Could Result in a Successful or Failed Postcard Campaign As per a recent response rate report by the US’s Direct Marketing Association, 54% of mailed postcards are actually read by recipients as against only 30% in case of sales letters; 23.4 percent of consumers respond to postcards [...]
