Direct mail marketing… Does it still work in 2019?

Direct mail marketing... Does it still work in 2019? There's no doubting that online marketing has taken the world by storm. Not only is online video consumption reigning supreme over traditional TV viewership, but it seems the world has gone mad for—and forgot about—the value still held in offline marketing. One of [...]

10 Steps to Building a Relationship Sales Force

10 Steps to Building a Relationship Sales Force Do you sometimes dream of having your own sales force?  Imagine if you were able to make the investment, lay the groundwork, and have a team of well-trained salespeople bringing in new clients? For most of us, that’s a pipedream. It may not [...]

Tips to Scale your Business for Sales

3 Tips to Scale your Business for Sales Customer acquisition certainly is the goal for business and startup growth. However, if you hire a sales team and charge them with rushing out to sell, you might find yourself falling short of meeting customer expectations. Scaling your business with sales is [...]

15 Summer Marketing Tips to Prepare Your Winter Campaigns like an Athlete

15 Summer Marketing Tips to Prepare Your Winter Campaigns like an Athlete   Professional athletes don’t go 100%, 100% of the time. Because it’s impossible. They’ll get injured, burned out. And fail to perform when it matters most: the finish line. Instead, most athletes ‘periodize’ their training. That means ‘foundational’ [...]

Survey Reveals Postcard Marketing Gets The Best Response Among US Households

Survey Reveals Postcard Marketing Gets The Best Response Among US Households In planning your ad campaign for your business, you have probably wondered what kinds of offline advertisements are most effective. What is your best choice in an accountable and measurable transaction that is data rich and can provide your [...]

The best sales tools to accelerate revenue in 2023

The best sales tools to accelerate revenue in 2023 The success of your sales efforts depends on so many things like understanding your audience, developing proper content to reach out to prospects, building consistent processes to never miss any opportunity, enthusiastic and proactive salespeople, and the stack of the sales [...]

Direct Mail Campaigns Predictive Modeling Techniques

Direct Mail Campaigns Predictive Modeling Techniques Predictive modeling can boost your bottom line by allowing you to assign every customer a specialized customer category based in a specialized model – predicting the likelihood of the customer to take certain action. This may sound really hard, but in reality, it’s not. Stay with [...]

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