So-called "junk mail" can actually shine like layered bricks of gold in the eyes of the consumer with effective direct mail marketing. Ignore what you've heard about outbound marketing not being effective for B2C businesses. There are many riches to be found at the end of the rainbow, like these [...]
Most of us tend to go through our mail as we stand over or next to the trash. With so many offers from so many different companies we neither know of or care about, the amount of junk mail can be a little overwhelming and bothersome. So what do you [...]
No matter how far AI evolves in the future, for as long as humans remain as the dominant species on this planet, machines will exist to serve the benefit of human collectives, in some form or another. That is an optimistic view and possibly the best-case scenario. Now, if [...]
Regular readers of SpeakingDIRECT know that we are strong advocates for the effectiveness of direct mail, especially as part of a data-driven marketing campaign. This is based not only on what we’ve seen in our own experience helping clients craft successful data-driven marketing mail campaigns, but also from what we [...]
Various businesses already have and still do promote with door hangers, but some hotels miss the chance to adapt this medium into their services. Just because guests expect you to put out only Do Not Disturb door hanger signs doesn’t mean your door hanger printing options are limited! Here are [...]
Real Estate Agent Marketing: Door Hanger Ideas Door hangers are marketing materials which are perfect for neighborhood-specific marketing. Instead of printing and distributing a postcard or any other prints that can get lost in the shuffle of flyers, a door hanger stands out bold and proud, right on your prospect’s [...]
At i2i Direct Marketing, we take advantage of the latest technology to provide our clients with superior services. With this, all of our employees are equipped with a GPS tracker whenever they are working. With this innovative device, it is possible to keep track of all their movements, including when they [...]
Door Hangers: 4 Tips to Help Boost Response Rates Door hangers are an often forgotten weapon in the small-business advertising arsenal, but their rock-bottom printing costs — as low as 2 to 8 cents per unit, depending on volume and design — make door hangers an intriguing marketing prospect, especially for [...]
